• The Power of Local and Mobile Search

    I recommended my veterinarian to a friend. She texted me in a panic on the morning of her appointment. She had googled the clinic, mapped the location, drove there and low and behold, there was no vet office to be found. Turned out, their old address

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  • What are those barcodes anyway? What are those barcodes anyway?

    QR Codes – What Are They and Why Should You Use Them? Have you seen bar codes being displayed around town? Perhaps you have seen them on billboards, cars, menus, for sale signs, posters and business windows?  These bar codes are called QR Code

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  • What are you blogging about?

    Often businesses find that it is easiest to blog about their products and services. After all, a blog is a great tool to showcase features and specials. However, a blog is also a great place to show a more personal side of your business. Often, th

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  • Website Maintenance – Are You Doing it Right?

    You launch your website and have a plan to maintain, update, enhance and market it. Some businesses need to update their website more than others, but regardless, every website should get updated when needed. Perhaps you are a realtor who is const

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  • Digitally-Fatigued?

    I have Facebook and Twitter (personal and professional accounts). I have multiple email accounts and get over 60 messages each day (a good chunk of it is advertising). I text. I am a member of various message boards. I read industry newsletters. I su

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  • Keywords – You Can Go For the Little Guys

    It's always good to target the big keywords. The most popular keyword can bring big rewards when you start ranking well. You may see your traffic go up but your name or brand recognition will go up too, and that is something you cannot always measure

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  • Technology can Help You Communicate

    There are still many businesses who rely on the mail as their only means of communicating with their current clients and/or targeting new ones. While the postal system may be an effective tool for businesses, it is not the only effective one. Especia

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  • Making Friends on Twitter

       When you first join Twitter, a great way to build up your list of people to follow and to follow you is to think of it as a business networking luncheon, dinner or meeting.  When you go to a networking event in person, your main goal shou

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  • Getting Started With Twitter

       You're All Signed Up – Now What?  There are three parts to getting started with Twitter Posting your own posts – called Tweeting Following People Getting People to Follow You Tweeting – Twitter caps your posts to 140

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  • Getting Started With Your Real Estate Blog

    Getting Started With Your Real Estate Blog  What is a Blog?  In general terms, a blog is an online journal on your chosen topic. With your blog you can share tips, ideas, thoughts and links.  Why Use a Blog?  A blog is a great way to

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